SEARCH ENGINE OPTIMIZATION (SEO)

Search Engine Optimization (SEO) is often confused with Search Engine Marketing (SEM). However, SEO is the art of properly structuring and coding both the hosting server and web assets such as Web Pages and Blog's for optimal indexing into search engines such as Google, MSN and Yahoo. This is not something that can easily be learned and is an art built on trial and error. While there are many resources out there that offer advice and knowledge on this subject but with so many conflicting methods combined with the fact that search engines punish Website's that use what are known as Black-Hat techniques. The bottom line is: HIRE A PROFESSIONAL!

In 2011... Google introduced their new update called Panda. This update to their search algorithm caused many Website's to drop in rank and now pose a totally new approach to SEO. Salmon Media only uses acceptable white-hat techniques and keeps up with every update such as the Google Panda update. Be very careful on who you choose for your SEO... a bad choice will cost your business its position and possibly it inclusion in the Google index.